LinkedIn: Build your personal brand and grow your business

Sarah has worked in marketing for over 15 years. She works with a wide range of companies and charities that want to generate leads from social media. She helps them to cut through the noise and stand out from the crowd using paid social media campaigns and solid social media strategies.

She loves marketing and has always been interested in people and psychology. An area that has such a huge impact on her approach. She describes herself as an inquisitive marketeer and never stops learning.

www.linkedin.com/in/s-clancy-wildlysocialmedia

www.wildlysocialmedia.co.uk

In this session Sarah will give you lots of tips and advice on how to get the most out of Linkedin. Linkedin used to have a reputation as a very corporate social media platform. Used only by those looking for a job. But times have changed. Over the past two years Sarah has used the platform consistently and has attracted a wide range of clients. She will go through some of the key areas to prioritise on the platform, including:

• How to optimise your profile
• How to strategically connect
• How to engage and build relationships
• How to find content and what to post